A little offbeat. A little experimental. Always real.

I’m Daniel Florez, a wedding filmmaker and visual artist based in St. Augustine, Florida. I create organic wedding films, mini documentaries and music videos. I film using a mix of formats including digital, Super 8, and 16mm film —finding stories that feel real, emotional, and unscripted.

I grew up on the coast of North Carolina, later studying art at Flagler College. There I fell in love with film photography, painting, the creation process, and working from instinct. I primarily studied artists who leaned into texture, imperfection, soul and spontaneity. That spirit still shapes my work today.

After over a decade as a freelance photographer working across most of the United States, I shifted my focus fully into video creation, —merging my love of movies and stories with my background in still imagery.

My goal is simple: to make films that are entertaining and real. Not content, not based on trends or fads, but small moments of documented art. Honestly and beautifully, flickers bumps and all.