Behind the scenes:

A little offbeat. A little experimental. Very stoked!

I’m Daniel Florez, a wedding filmmaker and visual artist based in St. Augustine, Florida. I create naturalistic wedding films, mini documentaries and music videos. I film using a mix of formats including digital, Super 8, and 16mm film to put together stories that feel real, and unscripted.

I grew up on the coast of North Carolina, later studying art at Flagler College. Twas there I fell in love with film photography, painting, the creation process in general, and working from instinct. I primarily studied artists who leaned into texture, imperfection, meaning in the meaningless, and spontaneity. That spirit still shapes my work today.

After over a decade as a freelance photographer working across most of the United States, I shifted my focus fully into video creation, merging my love of movies and stories with my background in still imagery.

My goal is simple: to make films that are both entertaining and grounded. Not content, not based on trends or fads, but small moments of documented art. Honestly and beautifully, imperfections and all.

I’m also a bit of a music nerd, you can find me in this video slapping the bass.

dan florez with camera and tripod in Joshua Tree National Park
Dan Florez underwater at the Springs in Florida

Contact!

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!